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jpg 2020 December 02 by The Creative Monsters dallas seo , dallas seo company , seo company dallas tx As Google continues to improve their search engines for consumers, this means, agencies and marketers alike need to keep up-to-date with their latest changes. This is because there are different ways to garner ranking in search engines besides having a first spot ranking blog! One of these improvements is something that has always been around in Google, but until recently, was improved to help search queries.
What businesses should know
Our SEO company Dallas TX explains what featured snippets in Google search are, the difference between a snippet and not a snippet and even more! What are featured snippets? Featured snippets in Google search When a consumer enters a search query into Google, some results will populate with a description before the link.
This is called a featured snippet. This block of text helps consumers find the best article, blog or website that would match the search query. It also allows for consumers to scan pieces of information on said content to see if it is relevant to their search.
Google does extract these featured snippets, but this can also be modified by the SEO company Dallas TX . Let’s use this search query as an example of the different types of featured snippets in Google search, “the best pizza toppings. ” The results that populate are very tasty, but some of these results need a couple of sentences to help consumers.
Putting the idea into practice
For example, the result from The Thrillist does not need a featured snippet because it is as straightforward as a search query comes; however, The Mashed article, “12 best and 12 worst toppings ever” calls for a featured snippet. This is because a searcher might not know exactly what the best pizza toppings are or why their favorite topping is the worst topping ever. Google states that, “we display featured snippets when our systems determine this format will help people more easily discover what they’re seeking both from the description about the page and when they click on the link to read the page itself.
” There are several different types of featured snippets in Google search that can be used and each one serves its own purpose for search queries. Types of featured snippets You know that our SEO Company Dallas TX would never tell you that there is one type, trick or way for any SEO strategy out there! Yes, there are different types of featured snippets that help with search queries.
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